The use of a
constructed blogging identity has recently become high fashion in the computer
world. With computers between the faces of those who converse online, we can create
a veil to conceal the truth, a mask to construct a new truth, or a magnifying
glass to focus in on whatever we please. In this paper, I will discuss the
nature, use-value, and appeal of a constructed blogging identity. With
references to two specific blogs, I will talk about how bloggers perceive their
personal blogging identity, how it constrains them, and what it tells us about
the nature of internet communication.