Community
Forum
Feb. 24, 2004
Preliminary Principles
More than 50 members of the University City
community - residents, merchants, students and other stakeholders
- gathered at the Rotunda on February 24, 2004. They broke into
3 groups, each working with professional moderators, to talk about
40th Street and its potential. By the end of the evening each group
had developed preliminary planning principles for 40th Street -
draft principles that will be consolidated with the work of other
groups that evening and with the work of groups from subsequent
forums. The questions they addressed were:
1. Who are the current users of 40th street?
2. What uses of 40th street - past, present and future - do you
find most interesting or exciting?
3. What factors make some or all of those uses easier? What factors
make those uses more difficult?
4. As you think of all of the above, what principles do you think
ought to guide the development of 40th street?
Group A
Notes from the Group Discussion
Community Meetings Practice-Establish an on going practice
for occasions like this one with more attention to getting the unorganized
and other groups involved, holding the occasions in their "neck
of the woods." Specifically, to reach across divides-age, economic,
race, and all potential business owners.
Communicating Network-Develop a network and means for quick
communication to everyone about the work of these meetings and future
ones
Transportation-Bring people in to area, develop attractions
such as a trolley loop with an old Philly trolley car. Some tension
in this one with regard to whether we want a lot of people in the
area
Pedestrian Scale-Encourage and design for a pedestrian scale
"tissue" that connects
the people in the community to the street-scape -40TH and Locust
is particularly problematic
Support Locally Owned Businesses-Long term commitment to
locally owned businesses with a stable building plan-Rent and conditions
reviewed as important consideration
Space Utilization-Utilize all space, not just street level
floors-plan and seek out 2nd floor and above occupancy
24/7 Plan-Understand that there are different needs for
different segments of the day and maintain or build a productive
use for each time segment of day
Kid Friendly-Develop spaces, activities, and stores
Night-life-Develop this area, there was one in the past
Group B
Notes from the Group Discussion
- maintain or enhance the diversity (people)
- do keep it unique, special with its own flavor; producing its
own homegrown culture
- walkable, pedestrian-scale
- aesthetics: row-house style, not big blocks; fundamentally West
Philadelphia
- encourage vendor activity
- sidewalk/street activity
- enhance communications, using stable contacts
- cross cultural, cross pollination - example: St Mary's
- enhance transportation/parking opportunities
Group C
Notes from the Group Discussion
1) Mixed Commercial and residential spaces (possibly combine), balance
these uses. Provide meeting places (Rotunda cited as valuable space).
2) No displacement of established businesses and residences.(A
resident policewoman made this point to me on a one on one after
the meeting).
3) Market Driven use of space.
4) Unite different customer bases from N. and S. ends of the corridor
(above and below Chestnut.) Examples of Fresh Grocer and Movie as
pulling neighborhood together. (Many examples of differences of
N and S end of corridor. Different needs in each area).
5) Reflect 40th Street history
Stores everyone uses
Who lives here and uses the stores
Stores can do a better job of serving residents (then other
alternative uses. Although value of Free Library, some open spaces,
etc. recognized).
6) Technical assistance programs for businesses who need such help
7) Equity between uses and N & S ends of the street
8) Visual upgrade for 40th St.
9) Create a "Sense of Place" both inside and outside
of the buildings active street life.
Students and citizens should all feel there is something
there for them.
Create a "plaza" effect informal and formal uses.
Places to "Hang out".
Bring community together.
Diverse clientele and streetscape. (this was a long and important
discussion)
10) Reinvent the urban fabric of 40th St.
11) Create vision for next 15 20 years to grow corridor.
12) Businesses have large stake in corridor need to be supported.
Make aware of assistance such as UCD and tax increment financing
(TIF)
Create a strong business association (Rittenhouse Square
cited as a successful
Marketing facelift "curb appeal".
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